
The Future Readiness Blog
by Ian Khan
Insights, Ideas, Observations, Foresight
Felix Baumgartner Is Now A Brand !
Just yesterday, Felix Baumgartner made history by making the worlds highest jump, right from the edge of space ! I was speechless when Felix was about to take the jump and the overhead cameras captured every second of the amazing endeavour. If you have'nt seen the...
The Marketing Minute – What Makes Selling Easy ?
Learn what makes selling easy ? It could be a product, a service or anything else... but d you know what it takes to sell ? Learn in under one minute.Ian Khan from Marketicious presents The Marketing Minute, a one minute marketing coaching video series. In this video...
Google Story Of Send
Google is amazing in being simplistic yet effective. In their short animated Story of Send, Google tells us what happens to an email after we click the send button. From a Marketing prespective, Google is engaging the user in a story that first of all informs the user...
Video : Marketing Minute – Importance Of Feedback
My video series The Marketing Minute has just kicked off and here is one of the videos. In this video I talk about the importance of feedback in marketing and how to approach it. If you need a video on a particular series, please subscribe to my YouTube stream or...
When Video Marketing Does Not Work
If content is everything, then Video is the grand master of all content. Over the past few years, the importance of Video is growing much more than any other content type and the reason for this is quite obvious. Video is a medium that is easy to follow ! However...
When Ingenuity Disappears, Mediocrity Appears
The need to create a better product, a better system or a better anything arises from the results it will bring, and not necessarily the functionality it offers. Design is primarily based on the ease of use, the utility and the multi featureless. What is your strategy...