Apple cause Facebook revenues through the Apple store to decline by 60% by making key changes to its next operating system impacting app providers. This changes how apps within the Apple Store exchange data and how this is probably the biggest thing that happened in the digital advertising world for a long time. As Facebook looks at losing as as 60% of its advertising revenue, the awakening has left Facebook frustrated.

This video is the current digital advertising marketplace, Facebook, Apple, and the developing story is about. Watch this video for an overview and also if you are an advertiser.

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Ian Khan
Hi I am Ian Khan. I am a Tech Futurist, researcher on AI, and Leadership author.I created the Future Readiness Score for organizations to know how disruotable they are. I also produce and star in"The Futurist", a technology focused series on Amazonprime and other streamers.
You are enjoying this content on Ian Khan's Blog. Ian Khan, AI Futurist and technology Expert, has been featured on CNN, Fox, BBC, Bloomberg, Forbes, Fast Company and many other global platforms. Ian is the author of the upcoming AI book "Quick Guide to Prompt Engineering," an explainer to how to get started with GenerativeAI Platforms, including ChatGPT and use them in your business. One of the most prominent Artificial Intelligence and emerging technology educators today, Ian, is on a mission of helping understand how to lead in the era of AI. Khan works with Top Tier organizations, associations, governments, think tanks and private and public sector entities to help with future leadership. Ian also created the Future Readiness Score, a KPI that is used to measure how future-ready your organization is. Subscribe to Ians Top Trends Newsletter Here